1. Shaping Change
The Fitzrovia Partnership has six business priorities that form our mandate and determine our deliverables to member businesses:
Shaping Change
Working in partnership with local government and key stakeholders across London, we can keep
you informed of what’s happening in the area. Where necessary we are an influential voice.
At at glance:
- West End Project
- Oxford Street District
- The Fitzrovia Action Plan
- Crossrail
- HS2
- Business planning
- Property Development
- Campaigning for:
• Improved public spaces • Better environment
• Reduced business taxes • Responding to public consultations
2. Reducing Costs
Reducing costs
Our extensive cost savings programme take advantage of economies of scale and specialist procurement services to help you reduce your business costs.
At a glance:
- Business Rate Evaluation
- Telecoms and Set up
- Cars, Taxis and Courier
- Handyman and Maintenance
- Office Supplies including stationery and janitorial
- Testing
- Energy and Water
- Pest Control
- Building Security
- Waste and Free Recycling (Allocation)
- Merchant Fees
- IT Services and Security Solutions
3. Sustainable working
Sustainable working
We promote the district’s approach to sustainability and environmental awareness, supporting new schemes and initiatives.
- Strategic placemaking
- Waste consolidation
- Freight consolidation
- Free meeting rooms and business space
- Protecting and celebrating the area’s heritage
- Employability programme with local schools, agencies and colleges
- Corporate Social Responsibility
- FitzPark and green infrastructure including hanging baskets
- Air Quality Champions – see all bicycle parking spots in Fitzrovia
- Free Training
- Member Collaborations and Promotion
- Project Partner of Clean Air Villages 3 (CAV3) to improve the air quality in 16 different London ‘villages’ including Fitzrovia.
- Supporting suppliers using ultra-low emission vehicles, cargo bikes or by foot of CRP. See the directory of suppliers providing services to Fitzrovia, from printers to taxi services, to cleaning companies to dry cleaners.
4. Safer and Cleaner
Our team of dedicated Street Wardens and Place Ambassador
work alongside the local authorities to keep the streets and public spaces safer and cleaner.
At a glance:
- Membership of Safer Business Network
- Radio link (Fitzbac)
- Street Warden service reporting anti-social behaviour, crime and supporting businesses and community
- Collaborative working with local agencies, central authorities and the police
- Business continuity and resilience advice and support including training
- Training (ACT)
- Street management and Place Ambassasdor reporting street cleansing, highways and other street issues
How to report a crime
It is imperative that any crime is reported so the police have a true figure of crimes in the area. This helps them prioritise additional resources to ‘hot spots’. View how to report crime
5. Events and promotions
Events and promotions
Our unique events, business collaborations and marketing programmes with bespoke offers for member organisations, make the area a fun and vibrant place to be.
To sign up as a venue participator please email marketing@fitzroviapartnership.com
At a glance:
- Member collaborations
- Member events
- Loyalty schemes
- Food and retail events
- Local marketing
- Destination marketing
- EnjoyFitzrovia
- Seasonal campaigns
- Online promotions
- Christmas lights
- London-wide events, e.g. Lumiere London, London Design Festival
- Food and retail trails
Results at a glance
Sweet F’Eat
Sweet F’Eat is a food, drink and retail trail around Fitzrovia which showcases the area’s diverse mix of independent and UK flagship venues. Sweet F’Eat 2019 saw more than 2,000 samples distributed by 22 participating venues across the area. Footfall increased by 17,000 additional visitors who took part in breakfast, lunch and happy hour trails. The busiest time was 1pm but there was also a noticeable increase in dwell time after 5pm with 37% of participants enjoying the Happy Hour trail, compared to 41% for lunch and 22% for breakfast. Participating venues reported an increase in trade both on the day and following the promotion. This was also a platform for them to market back to participants with bounceback offers. Overall a great success.
6. Insight
Insight
We commission specialist reports for strategic decision making. We bring local businesses together through business-focused events and networking.
At a glance:
Footfall reports
Crossrail impact study
Business events and networking
Business rate reports
Occupancy levels
Air quality
Crime statistics
Street activity
Deliveries report
Crossrail statistics
Shaping Change Impact
Resiliance and Continuity Planning